Backlinks are seen by search engines as votes of confidence from other websites. The more quality backlinks you have, the higher your website will rank.
Backlink tools can reveal potential link-building opportunities by analyzing your competitors’ backlink profiles. They can also help you identify the quality of your existing links and pinpoint areas for improvement.
Linkody
Linkody is a backlink checker and monitoring tool that allows users to monitor their own links as well as their competitors. The software collects and displays the data in a simple, user friendly dashboard. It shows the date of discovery, the linked URL, and whether or not it is dofollow or nofollow. In addition, the software also enables users to scout their competitor links, which can be useful for discovering the quality of their backlinks and determining why they might be losing them.
This software has a variety of features that make it an ideal tool for both agencies and SEO professionals. It offers daily emails with updates on new and lost links, as well as detailed reporting and competitive analysis. It can also be used for SEO auditing and disavowing bad links. Its sleek interface and easy-to-use features make it an attractive option for anyone looking for a reliable backlink checking tool. Moreover, it has a free plan that gives you five searches each month.
BuzzSumo
BuzzSumo is an all-in-one SEO tool that features competitor analysis, backlinks analysis, keyword research, content ideas, and more. It also has a built-in outreach CRM, making it easy to keep track of your conversations with potential link-building partners.
To use BuzzSumo, start by searching for the topic you want to research. This will give you a list of related articles and keywords. You can also filter by content type or keyword. This will help you find the most engaging articles for your audience.
Another feature of BuzzSumo is its monitoring tool, which lets you get email or in-app alerts when new content is published or your brand is mentioned. You can even set up alerts for specific keywords or domains. This allows you to stay ahead of your competition and improve your content strategy. You can also save a search for later by clicking on the “Save” button next to each result. This will prevent you from using up your quota too quickly.
Moz Link Explorer
Moz Link Explorer is a world-class backlink tool that provides valuable insights into your website’s links. It analyzes your site and your competitors’ sites, identifying opportunities for growth and boosting your search engine rankings. It also helps you find potential harmful backlinks, enabling you to disavow them.
The tool focuses on the quality of backlinks, rather than the quantity. Its intuitive interface makes it easy to navigate and understand. Moz offers educational resources alongside its tool functionalities, making it a powerful resource for both beginners and seasoned SEOs.
Compared to its predecessor, Open Site Explorer, the new Moz tool features a larger index size and more frequent updates. This allows the DA score to be more accurate and can help you build your links faster. Previously, it could take a month for the old tool to update its data. Now, however, the tool updates every day. This makes it easier for you to identify changes in your DA score and make adjustments to your strategy.
Seobility
Seobility is a comprehensive SEO tool that includes website optimization, backlink monitoring, keyword analysis and competitor research. Its tools help users improve their search engine visibility, boost organic traffic, and increase sales opportunities.
The tool can also help you identify and repair issues that could hurt your site’s ranking. For example, it can detect errors in the structure of your site, such as missing meta tags or URLs that don’t conform to standards. It can also detect issues related to internal links and site architecture.
It can also detect and alert you to broken links, which are an important factor in improving the quality of your backlinks. It can also find new link-building opportunities by analyzing competitors’ sites and alerting you to potential links you can request. In addition, it can analyze heading tags and content organization for better search engine visibility. It can also provide insights on optimizing these elements for greater impact and readability.